Volkswagen overhaul puts Seat’s future at risk as Chinese rivals reshape global auto industry

Economic Times - Sep 17, 2026

Volkswagen's strategic overhaul may lead to the discontinuation of its Seat brand. This move signals significant industry consolidation amid rising Chinese competition. The company is focusing investment on its strongest and most profitable brands. Many automakers face difficult choices due to declining sales and EV transition costs. This upheaval is reshaping the global automotive landscape with fewer players.

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