'Life is a race': iPhone 18 sale sparks hilarious meme fest, from 3 Idiots to Baghban, as long queues form outside Apple stores across India

Economic Times - Sep 18, 2026

The iPhone 18 Pro and iPhone 18 Pro Max sale in India triggered long queues outside Apple stores in Delhi, Mumbai and Bengaluru. Videos and photos of customers waiting from early morning or even overnight quickly became viral, with social media users turning the scenes into memes featuring references from 3 Idiots, Baghban and jokes about inflation, GST and expensive smartphones.

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'Life is a race': iPhone 18 sale sparks hilarious meme fest, from 3 Idiots to Baghban, as long queues form outside Apple stores across India

Sep 18, 2026

'Life is a race': iPhone 18 sale sparks hilarious meme fest, from 3 Idiots to Baghban, as long queues form outside Apple stores across India

The iPhone 18 Pro and iPhone 18 Pro Max sale in India triggered long queues outside Apple stores in Delhi, Mumbai and Bengaluru. Videos and photos of customers waiting from early morning or even overnight quickly became viral, with social media users turning the scenes into memes featuring references from 3 Idiots, Baghban and jokes about inflation, GST and expensive smartphones.

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