Dwayne Johnson launched Teremana Tequila in 2020; 6 years later, the brand was reportedly valued at about $3.5 billion

Economic Times - Oct 9, 2026

Dwayne Johnson launched Teremana Tequila in 2020 with three partners. Six years later, the brand was reportedly valued at $3.5 billion. Johnson serves as chairman, but he isn’t the sole owner. Co-founders Dany Garcia, Jenna Fagnan and Ken Austin share the venture with the Lopez family, its tequila producers in Mexico, and German spirits company Mast-Jägermeister SE, which invested in 2022. Individual ownership stakes remain undisclosed.

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